Showing posts with label seo. Show all posts
Showing posts with label seo. Show all posts

Friday, March 14, 2008

How a site Get Optimized

Search Engine Optimization depends upon three factors:

  • On Page Optimization
  • Internal Page Optimization
  • Off Page Optimization

Every factor has it's own importance in SERP's. It's unfair to say that a particular factor has more value than other. They are incomplete without each other.

It's very simple to compare it with our normal life as we can't say that we can live without water OR food. We need both things to survive. In the same manner combine efforts of all these factors remains your site live.

How to Improve your Search Engine Rankings and Increase Website Traffic?

Are you satisfied with your website? Do you believe that your site is drawing in enough traffic, people are getting what they came for, and there's really no room for improvement?
  • Target Marketing-Match Your Intended Audience?
  • Keep It Simple
  • Keyword and Phrases: Make Your Site Search-Engine Friendly
  • Including Keywords and Phrases In Your Content and Source Code
  • Place your important keywords at the top of the page as text headers
  • Your most important page and keywords should be on the first page of a website.
  • Write Good Content
  • Using Title Tags in Search Engine Optimization
  • Using Meta Tags
  • Acquire Quality Back Links
  • Every 3 months you should make a small change on each web page. Search engines like to see that changes are being made to a site and that it just isn't sitting there for years with no upgrades

Thursday, November 29, 2007

Search Engine Optimization: Basics and Tips

Search Engine Rankings of a website can be improved by learning basic steps and tips of search engine optimization. Search engine results are enhanced by implementing these SEO tips regularly to the website.

Before optimizing a website following things must be kept in mind:

Content of the website:

Content refers to the information provided by the website which must be specific to a subject or theme. Content written online should be relevant to the theme of the website.

External links from other websites:

External links are those links which other websites links to your site.

Website Age:

Age of the website also plays an important role in search engine rankings.

Content Freshness:

Content freshness plays a dominant role in SEO. Search engines are always in search of new and latest content. Time by time updating website content/information is must. Some content of website can not be changed due to various reasons related to theme but regularly adding new and latest information invite search engines to crawl website pages timely.

Authority of website:

Authority of website means that is the information provided online really matches the actual services/products matches’ actual information/products by the website. For example who links to you and who refers you to people.