Showing posts with label basics of seo. Show all posts
Showing posts with label basics of seo. Show all posts

Tuesday, April 1, 2008

Friday, March 14, 2008

Why do a website need SEO ?

SEO Basics are about making sure your website fits the criteria the best it can, therefore ensuring it gets indexed for the correct terms and information i.e. you wouldn't put an entry into the yellow pages index under kitchen repairs if you were a motor mechanic.

If you ever get approached by a company gauranteing your website a top ten or first spot in Google there lying so politely put the phone down. No one can guarantee a position in Google or any other search engine, however if done properly SEO will give you the best chance of ranking highly.

What’s the basic of Search Engine Optimization? SEO is a big field and growing tremendously. Understanding SEO basics is essential for you as a web site owner. At times you can always do a bit of search engine yourself if you are a website owner. Knowing the basics of SEO is essential for it.

What is SEO?

Search engine optimization, targeted at getting a top placement in search engines is a technique used to get top ranking. There are a few key considerations to keep in mind while doing your SEO.
  • Your keyword
  • Keyword density in your webpage
  • Keyword in Title
  • Keyword in Meta tag
  • Keywords in the end of the page
  • Keyword in the Heading tag
  • Keyword in Italics
Placing your keyword in prominent positions will enable you to get a good ranking in the search engines. Make sure that your pages are Static HTML pages with No errors to get a better ranking. Other considerations to keep in mind are links to your website from other sites. Often called off page optimization, it is a key factor in Search engine placement. If you have a good off page links to your site, your website is bound to have a good placement on search engines very quickly.

You can achieve this with Basic link exchange to creating great articles to your subject and redistributing them. What’s important is that you have great links to your site. How you do it is irrelevant as long as they are quality links. This is not usually an easy task but once you know how to do it, you will be on top. For more information read the e-book by Brad Callen. This is a wonderful resource to learn basic SEO. The 90 Page resources on Basic SEO is a great Head start for SEO Beginners and Intermediate Level users. You may also find other resources on this website which could be used to your advantage.

Time and resource

The SEO Industry is ever-changing. Not to say with the growth of the internet the SEO is also growing in the same pace. You will need to see a lot of sites and do a lot of research and learn a lot. You can buy a lot of e-books or read some free resource from sites like http://www.sbmct.com. Whatever you do, keep in mind that you don’t go above your reach and once you do a bit of SEO wait till a month ore many are even two months depending on the quality of your Keyword. If your keyword is competitive, your results will be slow. Do not panic and Change the site. Google will not visit a site every day. For that matter it doesn’t crawl even weekly. Give it a month and Probably 2 months. Results are slow in the SEO industry but it surely is worthwhile considering the fact that you will have to pay 1000's of dollars in Pay per click or other advertising. Once you are in the top list of Google you have guaranteed traffic which pays off by itself.

This is just the basics of SEO. To Learn More than the basic seo you will have to do a lot of research. There is no quick way to it. The process is slow but results are guaranteed.


Thursday, November 29, 2007

Search Engine Optimization: Basics and Tips

Search Engine Rankings of a website can be improved by learning basic steps and tips of search engine optimization. Search engine results are enhanced by implementing these SEO tips regularly to the website.

Before optimizing a website following things must be kept in mind:

Content of the website:

Content refers to the information provided by the website which must be specific to a subject or theme. Content written online should be relevant to the theme of the website.

External links from other websites:

External links are those links which other websites links to your site.

Website Age:

Age of the website also plays an important role in search engine rankings.

Content Freshness:

Content freshness plays a dominant role in SEO. Search engines are always in search of new and latest content. Time by time updating website content/information is must. Some content of website can not be changed due to various reasons related to theme but regularly adding new and latest information invite search engines to crawl website pages timely.

Authority of website:

Authority of website means that is the information provided online really matches the actual services/products matches’ actual information/products by the website. For example who links to you and who refers you to people.